Internet Security jointly become the inevitable trend of protoplast fusion

First, based on intelligent networking hardware and mobile high-definition network camera developed into the market already in the basic structure of the IPC has been derived from a variety of vertical industry applications, such as a home network cameras, HD Car driving recorder, wearable Monitoring glasses.

Second, the most intelligent hardware device on the market, its main source of large data collection is divided into biometric capture and image monitoring acquisition. Both video surveillance data collected again the most valuable. As the saying goes, "no plans no truth" here is no longer a simple diagram of JPG or GIF images, but video surveillance images. Including portable as a selling point of Google glasses, smart home for selling Kang fluorite and other high-end smart products.

Three, IPC determines its own characteristics in the mobile Internet field, he also has an unparalleled adaptability. To fusion of traditional security field and mobile Internet, we must find a perpendicular to the mobile Internet intelligent hardware in the security industry. The ultimate development of digital mobile software goal is intelligent hardware almost free, and then the sheer number of users of Internet demand and open markets through free or low-cost hardware. In these circumstances, IPC provides free hardware will be able to bring value through numerous mobile Internet users, When the number of users reaches a certain magnitude, the value of IPC in the Internet field generated multiplier will show growth.

Fourth, the security industry a brutal low-end products are free to earn a thousand dollars profit growth stage is long past, is now IPC high, medium and low product regardless of price and performance have been completely tend to be reasonable. Security companies are fully based on the ability to withstand the field of Internet pioneer in low-cost hardware, software as the core platform for the logistics services business model.

Fifth, after many years of accumulation of technology, security industry in the video image capture, modify, compress these technologies have absolute authority, but also energy-saving products, cost reduction, with mature experience on Operation and Maintenance. It can be said as long as the field data collection related to the Internet, is the security industry‘s home is located.

Security products using the technology, a lot of that is due to mature field of IT, electronics, communications, etc., in the past because of the independence of the function and application of limitations can not display the size of the system, so the systems are independent of each other among many runs there. Therefore, the previous security products are only responsible manage "their own third of an acre," without undue features presented it, electronics, communications equipment itself, the lack of product characteristics of the entire system. When the Internet era comes, such an independent unit by the Internet or intentionally or unintentionally connected together, begin to merge with each other, the security industry will exhibit the characteristics of IT, that information acquisition and transmission system construction as the main purpose. Although the information elements of the various security subsystems on the respective links acquired are different, and understanding of the information elements are not the same, but the characteristics of IT security products has become increasingly evident.
 

As a company with excellent genes IT security companies, Zhejiang-apparent when it comes to thinking that the Internet: The Internet is a user-thinking thinking thinking or geeks. While stressing open, shared. From a product perspective, the pursuit of the ultimate user experience, to achieve the ultimate product. From the company strategic level, the Internet business model of thinking implies a shift articulate customer oriented development path.

Traditional security companies in the security product technology and applications have absolute knowledge advantage, and grasp the related industrial chain and accumulated abnormal deep personal connections, which is the security companies have been the most advantageous place. However, traditional IT security companies generally lack precipitation technology, this is the biggest obstacle to the integration of traditional enterprise IT security field, the most fundamental reason is that traditional security companies too shallow roots, far below the industry has accumulated its own talent pool, but with The matched are: integration efforts between the various subsystems and faster security system project grew and grew, leading to the development of the corresponding product or program to solve the talent gap is growing. Even the occasional train or recruit businesses to spend some thoughts related talent involved in technology development, but different business background and strength leading to the final result is far from ideal. So many areas of the Internet security companies cut also feel very confused, although many security companies are trying to mesh networking direction, but except for a few of the DVR or with the industry as a whole system solutions provider, most small businesses can not security to achieve large-scale product or products across systems, resulting in a fundamental result of this, it is because the local security companies can not keep thinking of the Internet era, for example, in manufacturing, product system to address other aspects of cognitive programs, many local Traditional security companies too dependent on "traditional industry thinking", but can not see the big picture. Because of the qualitative impact of some companies complacent thinking, the traditional security companies adapt to the market and self-regulation in this era of marketing mode and other aspects of corporate management structure is always half a beat slower, sometimes some companies determined to change, but always grasp the key.

Thinking with respect to the traditional industrial era before the Internet era thinking on security companies is a shock, but also a great era nodes. For the already leading position in the industry of the enterprise, which is an industry concentration further increase opportunities, the strong can apply what they learn to accurately predict and grasp the opportunity of the Internet era window, struggling and jump, in the new era continue to lead. As early as 2013, in the security industry is in a leading position in Hikvision they announced a very forward-looking strategy - Kang will be Internet business transformation. There are so even in the next day‘s news broadcast stated: China Electric kehai Conway visual transition from IT through innovative manufacturing to Internet companies. Without thinking of the times in the Internet age and courage whom transition, the traditional security vendors will face an even greater crisis.

Competition in the market under the traditional industrial thinking, the most common pattern is that large companies led the price war, is a three-wire technology, manufacturing processes and sales channels of hard competition, but also the market leader to focus and convergence trend. The Internet market competition under thinking, is to remove the redundancy costs, directly cater to the needs of competing users of the original claims. Traditional industrial thinking as a "shallow water fishing" should be considered "shallow waters" of various external factors. Internet thinking means "deepwater fishing", just intensive, Mozhun user segmentation, the pursuit of straightforward cost, very simplified design, all the values ​​presented directly to the customer.

First proposed the "Internet thinking" Although the Internet giant Baidu founder Robin Li, but to apply this thinking to the extreme but it is Lei Jun, from traditional mobile phone manufacturing industry. Ten years ago, the communications industry and the IT industry cross-border integration, then led his millet LEI in just four years has created 70 billion myth, and the success of the business over a communications become Internet companies, or even directly to shake the entire IT industry market. Today, from this mode of thinking born out of the Internet industry are penetrating more and more to the economic and social fields, whether it is retail or financial services, and even in cars and other traditional manufacturing can see its shadow. Therefore, the Internet thinking in the security industry to grow is only a matter of time. If the past 10 years, the influence of the Internet thinking only limited popular Internet this circle, then the next 10 years it will be a little bit of penetration into the social mainstream consciousness, its great subversive penetration and industry for all to see.
 

From the overall market, security companies and IT companies, has its irreplaceable advantages foundation and corporate resources, therefore, each with its own advantages resources cut best at going market segment is the most realistic strategy.

In the just concluded meeting near Beijing Abou, Dahua collaboration with Ali and so it is one of the model. Dahua and Alibaba Taobao launched the "orange music" business, and begin together to create smart home Internet solutions. Dahua hoping Ali cloud forces into full play the advantages of the cloud mass storage, flexible computing and big data analysis. Alibaba hoping to civil security definition, intelligence opportunities, so that Ali cloud-based back-end storage households.

In some large-scale projects, such as the field of safe cities, large gymnasium, public transportation settings, security integrators and IT integrators can find their own space advantage, therefore, this mode of cooperation and strategic alliance with the previous different, but a mutual integration mode. In this large-scale projects, many of the details of the party can not separate properly resolved, but through cross-border security and IT together. Particularly in the related fields of intelligent systems, IT organizations often must grasp the qualitative advantage, so such projects need security companies and IT companies to work together, just part of the large field of security systems. While security companies in the security product technology and applications have absolute cognitive advantage, but bypassing IT integrator is not working. Therefore, security chiefs and IT giant cooperation, often acts as a form of IT giants marshal, security chiefs to become a general model of integration.

"If my business no large project can operate, or smaller, then I is not no need for cross-border integration?" The answer is no, as long as the security companies grasp the advantages of their own resources, they can still explore their own cross-border integration of road. For example, to the advantage of IT security hardware manufacturer‘s own software development strategic cooperation, those in the industry application software vendors deep knowledge, if they have deep differences of software product development capabilities in some market segments, they will get various types of IT hardware of all ages. Conversely, those in the hardware security products with good brand recognition and quality stability of enterprises, but also will become the first choice for all types of IT software solution providers to integrate time. For example, Zhejiang Red Apple Electronics Co., Ltd. will be in a single product as a breakthrough, the successful development of the PM70 definition network digital matrix and PE5128 network control keyboard and other equipment, and ultimately with Huawei, Changhong, TCL, and other enterprises to establish a cooperative relationship, out of the "red apple characteristics "of the fusion of the road.

 

         In addition to cross-border integration of technology and the market, if the idea and then move further, security-oriented enterprises with IT-oriented enterprises in the capital and the business if there is an opportunity for cross-border integration it? Market prior to the adoption of cooperation, both Can one another through capital and technology to further integration, enabling dual fusion technology resources and market resources, open up the second phase of the cross-border integration of security companies. Fusion can be used both in the form of equity participation, can also be used in the form of merger, the advantages of both integrated into the new enterprise, will regroup their superior resources into new resources. In the IT field, the two companies in order to make better business development, or resources can play a more effective centralized, capital consolidation operations are common. Then, in the cross-border integration and IT security companies in the enterprise, security manufacturers and downstream between the development of the ability to do it is necessary to consider the security integrators way merger or acquisition. However, to be reminded that the integration of cross-border mergers and acquisitions this type, it is the fundamental starting point for the development of new enterprises have a stronger power, and enterprise resource advantages of greater play in the security of the IT market Under the trend, so that new businesses can achieve greater success. If such security companies and IT companies as a merger or acquisition financing market to attract investment and even the concept of speculation, the result is bound to backfire, within which is the security industry, a common problem with a lot of mergers and acquisitions operations.

Conclusion:

Internet era is destined to be a complementary advantages, powerful combination of age, information silos will become a major obstacle to enterprise development, fusion power will be very powerful. Over the past few years, security companies declining competitiveness, the same phenomenon is more serious, in the manufacturing end manufacturers to survive, it is treading on thin ice. Today, the market has changed, the opportunity is at hand. With cross-border integration of major subsystems of the IT security industry, the field of civil security technology integration intensifies, the booming cross-border applications, previously relatively closed market structure will be changed. The definition of cross-border integration will break the boundaries of existing security industry is weak, and even shake the existing market structure and business model.